lundi 12 mai 2014

Blogging To Increase Traffic And Sales

By Manny Rutz


Without a doubt one of the top marketing techniques online these days is having a blog. A blog allows you to engage with visitors in a way that was not possible before with static websites. This is why big corporations and companies like Twitter, Google, Facebook and many other top internet companies have blogs. If you are considering entering the blogging world or maybe you already have a blog these tips will help you become a better a blogger.

There are many free blogging platforms out there but keep in mind that owning your domain name, instead of taking advantage of a free site, can serve to your advantage. Domain names are inexpensive and they will give your blog a more professional image. Visitors will have less trouble remembering the blog if its title includes your business name or brand.

Your posts should be succinct. It is useful to have informative and detailed posts on your blog, but unnecessarily long ones will bore your readers. Blog readers don't want to read through a long, verbose post just to find a little bit of information. They are interested in the meat and bones of a subject and not a lot of fluffy garnishment! Include images with your posts. Are you familiar with the saying that an image is worth thousands of words? This saying holds true, even in the blogosphere.

It's also recommended that if you want to make your blog posts stand out from your competitors that you learn to use a variation of media content to make your post friendly. Whenever you are writing a post find images, videos, presentations and any other types of media content you can use to help the reader not get bored by reading a post with a thousand words. Social media buttons will also make it easy for your visitors to share your posts on places like Facebook and Twitter which means additional traffic.

The great thing about these tips is that it doesn't matter what your blog is about, these tips work in any industry for any business, product or service. Be smart and pay attention to what the big bloggers from your industry are doing and learn from them. Success leaves clues and if you learn from other successful bloggers and continue to educate yourself in the art of blogging you will also become a success story.




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