mardi 8 avril 2014

Webinar Marketing Strategies For 2014 - Branding Your Company

By Adam Roell


If you have ever thought about conducting a webinar online, you have probably contemplated this for one of many reasons. You have probably heard about how people can literally become overnight successes as a result of doing these seminars over the web. As you probably know, by driving a significant amount of people to your webinar, it is a great way to alert people to the fact that you exist.



Unfortunately, doing so may require a substantial amount of money invested in online advertising. In order to bypass the usual costs associated with driving traffic to a website to make sales, you might want to consider using the power of online webinars. The following strategies can be used for any webinar that you set up, allowing you to generate the maximum amount of attendees that will be interested in what you have to sell.

Networking And Joint Venture Strategies: Regardless of the niche that you are in, or the type of product that you sell, you can usually find other people that are in the same market selling similar, but not competitive, products and services. By contacting these individuals in regard to what you are selling, and offering them a substantial percentage of any sales that are made, you can usually motivate several vendors to contact the people on their list in order to drive traffic to a webinar that you have planned.

By working with people through joint ventures of this nature, you can quickly amass large amounts of attendees that will be willing to look at what you have to offer, and will trust you and your product, based upon the trust that they have in the people that they are subscribed to. This is a win-win situation for everyone involved, and is one of the easiest ways to jumpstart the sales for any type of product you are selling online.

Although there are several other possible ways to use webinars to generate online sales, by doing joint ventures with other vendors that sell a similar product, you can help them increase their bottom line, and at the same time, make a significant amount of money from the products that you will sell on the webinar.




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