Strategy Analytics released the latest report on the global smartphone market recently. There were some interesting features in this report. The total market share grew by at least 33% with a total unit sale of 281 million units during the first quarter (Q1) of 2014. The same period saw an increase of 9.4% in the total mobile phone market which include smartphones and all other feature phones. A total of 408 million units of mobile phones were shipped worldwide during the first quarter of 2014.
According to the report, Samsung reported its first decline in sales since the late 2009. The lower end of the market is where the competition is really intense, and Chinese handset makers have gained traction there. Apple has lost a slice of its market share too, since it continues to be weak in developing markets because of the lack of low-priced offerings to its clientele.
Huawei had a market share of 13.4% during the first quarter of 2014 with an increase of 3.3% compared to the same period in 2013. Lenovo came fourth with a market share of 13.3% with a slight increase of 0.8% compared to Q1 of 2013.
Samsung retained the first place with a market share of 31.2% in Q1 of 2014. It has a share of 32.4% during the same period of 2013. Apple came second with a share of 15.3% whereas it has a share of 17.5% in 2013. Huawei was placed third with a market share of 4.7%, a slight increase when compared to the same period of 2013. Lenovo was fifth with a share of 4.6% in Q1 of 2014, whereas it only had a share of 3.9% in Q1 of 2013.
So unlike a few years ago when Chinese mobile phones were inferior to the big brands, that is no longer the case. The mobiles may still be somewhat inferior to the latest branded models, but they are good enough for the general population of China.
They all have similar features, but the price is kept down on the Chinese models by using lower quality parts, or those which are now becoming dated. So the Samsung S5 may have the latest quad core, but the top spec Chinese model will have an older quad core. This doesn't really bother the majority of people, though, unless you want to run the latest games at the top quality settings.
According to the report, Samsung reported its first decline in sales since the late 2009. The lower end of the market is where the competition is really intense, and Chinese handset makers have gained traction there. Apple has lost a slice of its market share too, since it continues to be weak in developing markets because of the lack of low-priced offerings to its clientele.
Huawei had a market share of 13.4% during the first quarter of 2014 with an increase of 3.3% compared to the same period in 2013. Lenovo came fourth with a market share of 13.3% with a slight increase of 0.8% compared to Q1 of 2013.
Samsung retained the first place with a market share of 31.2% in Q1 of 2014. It has a share of 32.4% during the same period of 2013. Apple came second with a share of 15.3% whereas it has a share of 17.5% in 2013. Huawei was placed third with a market share of 4.7%, a slight increase when compared to the same period of 2013. Lenovo was fifth with a share of 4.6% in Q1 of 2014, whereas it only had a share of 3.9% in Q1 of 2013.
So unlike a few years ago when Chinese mobile phones were inferior to the big brands, that is no longer the case. The mobiles may still be somewhat inferior to the latest branded models, but they are good enough for the general population of China.
They all have similar features, but the price is kept down on the Chinese models by using lower quality parts, or those which are now becoming dated. So the Samsung S5 may have the latest quad core, but the top spec Chinese model will have an older quad core. This doesn't really bother the majority of people, though, unless you want to run the latest games at the top quality settings.
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