mercredi 16 juillet 2014

Videos Are The In Thing And Simply Convert Better Than Sales Pages

By Kamil Hamad


Marketing online today is a lot different than it used to be. In the past it was mainly well thought out sales pages that would entice the customer to purchase products and services, but today you are seeing a lot more video marketing.



Second, a landing page is left open to the customer's own interpretation of voice. With a video, you control the excitement and the presentation of information. Besides, you can pack a powerful punch of information into a short video, hooking the customer, and then you can let them figure out the rest and order on your landing page.

3. It takes less time. Most people are not speed readers. By using a video, you can get your main points across quickly before your viewer gets bored and clicks away. 4. Videos are easier to share. No one wants to share a long, dry article or a list of product specs. However, by setting up social media along with your demonstrations, you can exponentially increase your potential audience.

When marketing to people directly, people are much more likely to check out a video than they are a landing page that goes on forever before it finally conveys to the reader what they are supposed to do. No one wants to keep scrolling!

As you can see, videos work better than text for converting visitors into customers. Try this on your next landing page and see how it can work for you.

If your sales page is converting poorly or you think you could be making more off it, adding a video to sell your product is an excellent way to boost your conversions and maximize your sales. Studies have shown over and over how this seemingly simple tool can boost your traffic and conversions exponentially and help you maximize your income online. Videos really are worth the effort.




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